CENTRAL HIGHLANDS BUSINESS SURVEY

2024 Survey Results

Here are the key findings of the 2024 Central Highlands Business Survey:

  • Results indicate a generally positive trend in business performance, despite some mixed indicators.
  • Business costs remain a major concern, with 2023’s high index carrying over into this year’s results.
  • While the staffing index has improved, recruiting and retaining qualified workers remains a critical constraint, impacting daily operations and long-term growth.
  • Despite these challenges, businesses are optimistic about the year ahead.

Congratulations to Deepfeet Massage Therapy Emerald, who’s won a professional photo shoot for completing the survey.

Background

CHDC conducts a survey each year measure to business conditions in the Central Highlands.

The results of help to identify opportunities to improve CHDC’s service to the business community and target our messaging to government and other key agencies.

The survey gives insights into:

  • Business confidence in the Central Highlands economy
  • Overall business performance
  • Challenges businesses are currently facing
  • Opportunities for increased growth

BUMPY ROAD TO SUCCESS FOR LOCAL BUSINESSES

29 August 2024: Business performance in the Central Highlands is generally heading in the right direction but costs and staff shortages are still major bumps in the road.