Having strong search engine ranking is one of the most mysterious and frustrating parts of owning a website. Search engine optimisation is the process of making improvements to your website to improve its rankings. Thankfully what works well for search engines also works well for customers!

Here’s what we will tackle in this interactive workshop:

• Learn about how search engines work
• Discover what your customers are searching for
• Write website text so that Google loves you
• See how to make your website more attractive to a search engine
• Investigate key Google apps; Google My Business, Analytics & Search Console.

Eligibility Requirements

We encourage potential participants to review eligibility requirements before registering. Eligibility requirements include:

• businesses with under 20 Full-Time Equivalent (FTE) employees
• be a Queensland, Northern Territory or Western Australian-based business
• hold an active Australian Business Number (ABN)

This workshop is presented as part of the Digital Solutions Program.