What's on in the Central Highlands

Tourism & Events Forum

27 November 2019

Bringing industry together to connect, collaborate and explore the best ways to tap into the changing tourism and events market.

CHDC's Tourism & Events Forum explored opportunities that aim to increase the sustainability of the tourism and events industry, support the Central Highlands' vibrant communities and ultimately enhance the liveability of the region. 

The mission is to grow and sustain businesses and events for the region by giving our visitors quality experiences through tourism opportunities they are seeking and, in turn, inspiring them to be advocates for our region through their own networks and social media channels.

Along with a range of keynote speakers providing the latest insights and developments, we also hosted a Q&A time with panellists from within the industry as well as operators.

The afternoon session provided operators the opportunity to connect with key industry staff for one-on-one micro meetings and mentoring sessions.

The following day gave operators and key industry people the opportunity to meet up and share their operation to those from outside the region and to those in the community who have the potential to directly leverage off their operation/event.

CHDC launched the Central Highlands Visitor Economy Strategy for 2020 - 2022 to inspire and engage the industry to put it into action.

The forum was also the platform to launch the Central Highlands Mining Trail, an exciting new tourism product aimed at increasing visitors' length of stay and dispersal throughout the region.